Hello Guys! For now I make a review about print- ads in the Philippines. One of the print- ad that I choose is the product of "Carbtrim". Carbtrim (powdered tea) is a carb-blocking product in a refreshing iced tea drink. It says that these product block up to 66% of carbohydrate. It contains Phase 2 White Kidney Bean Extract which is clinically proven with 24 published/ research studies.
I think that the propaganda technique of these print-ad is "Fact and Figures Statistics" because it shows the results when you use or drink this product. One of the target audience is mostly women. It encourage you to buy this product because it is safe and clinically proven to prevent or eliminate of fats.
In terms of technicality, It shows one model and the product with splash of water. Pink is used in color background because I think it represent love and nurture. Pink is represent FEMINISM. It creates desire to make you believe you need it or want it. The design is very simple and it use software such as Adobe Photoshop or Illustrator.
That's all :)
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