Miyerkules, Hulyo 29, 2015

Review for Old and New Advertisement (BF/GF commercial in McDonnalds and Ariel)

Scene by the McDo's commercial "Bf/Gf"

Commercial is a classified message in radio, magazines, newspapers, billboards, fliers and television. It is for announcement to sell a product or service. I choose one advertisement in the Philippines (print ads or commercial) to review.
(OLD)
Do you know the commercial of McDonald’s having a little girl and boy in a GF/BF theme? Well, it has become popular and controversy because of the message in television commercial’s story line. It is banned by Catholic Church. It is stopped the airing of this commercial. The Catholic Bishop Conference of the Philippines is being hit by criticisms. People are saying they should mind their own business, and let MTRCB do their job in screening commercials and programs shown on television. In the situation, the girl asks a boy if she could be his girlfriend. But the boy said that he doesn’t want to because the entire girlfriend now is too demanding.  So the girl said that she wants to have a McDo Fries.

In these TV commercials, as an artist, I’ve seen that it is nice because of the different basic shots in the video and it’s very simple but the story is not good for me. They follow the rules in creating commercial. The actor/ actress are very talented and as a very young age, they know how to act. They can be a nice artist (actor/ actress).

Some reactions of the people that they watch this advertisement are having some positive and negative comments or reviews. Some comments is too unique and cute but it is very shallow. It is too young to do this thing. People keep saying that they are just kids and let the commercial be. For me, it is failed because many kids are seen this advertisement so it is have a chance to simulate this of some kids. This is not so good values.  In making an advert/commercial, you have to be aware, have planned, review and think of what you are going to do in a positive way  and must have the right values for children. They might discuss what the tone of the message is, how did it grab the audience’s attention, and what video did the commercial use and so on.


scene by the TV commercial of Ariel
(NEW)
Ariel (7.50) was a popular and has become viral of this television commercial in the Philippines. It features the Filipino mothers washing their clothes using the the product of Ariel. For now, it is "high-end" pricing strategy because formely this product is so expensive compare to the other brand/product. It shown in this TV commercial that the mothers are dancing while washing their clothes.I notice that they not use "Washing Machine"  element in the commercial.
It is very entertaining but some people said/comment that this is annoying.